Penguin use our video ad for Jojo Moyes’ new novel “Me Before You”

Penguin are using our Premium ad format for a video banner campaign for “Me Before You”, the latest book from author Jojo Moyes.

“Me Before You” is Jojo Moyes’ ninth book since her debut novel in 2002 and it’s been picked for the Richard & Judy Spring 2012 book club.

The ad itself has links to social media and Amazon. The video content is short clip of some of Jojo Moyes’ readers discussing their thoughts and feelings about the book after reading.

You can view the ad here.

 

Leave a Comment

© 2011 Silence Media