ABOUT US

Founded in 2009, Silence Media is a creative and media consultancy producing accountable and transparent display advertising campaigns.

We specialise in rich media awareness and DR campaigns for desktop and mobile. We charge separately for management and media.

Our management fee includes our creative services and the planning and buying of the media. Our media and ad serving fee is neutral - we just pass on the costs.

Founded in 2009, Silence Media is a creative and media consultancy producing accountable and transparent display advertising campaigns.

We specialise in rich media awareness and DR campaigns for desktop and mobile. We charge separately for management and media.

Our management fee includes our creative services and the planning and buying of the media. Our media and ad serving fee is neutral - we just pass on the costs.





CREATIVE SERVICES

We design our ads around the outcome that's best for the product: from acquisition to an engagement.

With each campaign, we strive to beat the benchmark by running split-tests inspired by behavioural science, the study of decision making, and multivariate testing to engage distinct audiences.



CREATIVE SERVICES

We design our ads around the outcome that's best for the product: from acquisition to an engagement.

With each campaign, we strive to beat the benchmark by running split-tests inspired by behavioural science, the study of decision making, and multivariate testing to engage distinct audiences.





MEDIA BUYING

We buy media across Google's DV360, Teads and Amazon's DSP.

When we say that our media buying is neutral, all we mean is that we don't mark it up.

Being neutral-thinking planners, we always act impartially, meaning we plan the campaign that's best for our clients.



MEDIA BUYING

We buy media across Google's DV360, Teads and Amazon's DSP.

When we say that our media buying is neutral, all we mean is that we don't mark it up.

Being neutral-thinking planners, we always act impartially, meaning we plan the campaign that's best for our clients.





HOW WE WORK

At the briefing stage, we like to absorb your product and customer research and get an understanding of your overall creative strategy and the outcome you're looking for from display advertising.

We research which websites on our inclusion list score highest for the target audience, and also make our recommendations about first-party and third-party targeting strategies. In the studio, we design behavioural split-tests and multivariate tests around the preferred outcome for the campaign - a sale or a click, say.

We present a media plan that includes all the targeting strategies, websites and reporting metrics.

Our reporting is bespoke and includes a login to the media buying platform if you want to check the progress of the campaign in real-time.



HOW WE WORK

At the briefing stage, we like to absorb your product and customer research and get an understanding of your overall creative strategy and the outcome you're looking for from display advertising.

We research which websites on our inclusion list score highest for the target audience, and also make our recommendations about first-party and third-party targeting strategies. In the studio, we design behavioural split-tests and multivariate tests around the preferred outcome for the campaign - a sale or a click, say.

We present a media plan that includes all the targeting strategies, websites and reporting metrics.

Our reporting is bespoke and includes a login to the media buying platform if you want to check the progress of the campaign in real-time.





PLEDGE 1%

Silence is a Pledge 1% company which means we give 1% of our time, money and product to charity.

As part of this pledge, we produced Look Up, a pop-up record and bookshop curated by DJ Giles Peterson that raised money for the mental health charity, Safaplace.

We've also worked with The Big House, who support young people living in the care system, and Refuge, who support women and children who experience domestic violence.



PLEDGE 1%

Silence is a Pledge 1% company which means we give 1% of our time, money and product to charity.

As part of this pledge, we produced Look Up, a pop-up record and bookshop curated by DJ Giles Peterson that raised money for the mental health charity, Safaplace.

We've also worked with The Big House, who support young people living in the care system, and Refuge, who support women and children who experience domestic violence.





BOOK CLUB

We have a book club that gets together every now and then to discuss books about advertising with the author. You'll find the Silence Media Book Club podcast on Spotify and all other podcast players.

In June, we interviewed the Ad Contrarian himself, Bob Hoffman, about his latest book Advertising for Skeptics. You can watch the interview here.

Our most recent book was Brain Surfing by Heather Le Fevre, who travelled the world to interview marketing strategists about their craft. You can watch her interview here.

Do get in touch if you'd like to join our book club.



BOOK CLUB

We have a book club that gets together every now and then to discuss books about advertising with the author. You'll find the Silence Media Book Club podcast on Spotify and all other podcast players.

In June, we interviewed the Ad Contrarian himself, Bob Hoffman, about his latest book Advertising for Skeptics. You can watch the interview here.

Our most recent book was Brain Surfing by Heather Le Fevre, who travelled the world to interview marketing strategists about their craft. You can watch her interview here.

Do get in touch if you'd like to join our book club.





THE CONSCIOUS AD NETWORK

Silence is a member of The Conscious Ad Network (CAN), a voluntary organisation backed by ISBA that's on a mission to improve working practices in the industry.

CAN gives us all an opportunity to follow six manifestos that will help us become a more ethical, transparent and accountable industry.

We're proud to be members of a movement that's committed to eradicating ad fraud and the funding of fake news, and also to encouraging diversity in our industry.



THE CONSCIOUS AD NETWORK

Silence is a member of The Conscious Ad Network (CAN), a voluntary organisation backed by ISBA that's on a mission to improve working practices in the industry.

CAN gives us all an opportunity to follow six manifestos that will help us become a more ethical, transparent and accountable industry.

We're proud to be members of a movement that's committed to eradicating ad fraud and the funding of fake news, and also to encouraging diversity in our industry.


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