SILENCE BOOK CLUB: THE CHOICE FACTORY BY RICHARD SHOTTON

The next book we’ll be meeting to discuss is ‘The Choice Factory: 25 behavioural biases that influence what we buy’ by Richard Shotton.

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Join us for book club and the after party

On March 1st from 6.30pm, we’d like to invite you to join us to discuss Badmen at the Library in Asia House, a Georgian townhouse in Marylebone. Afterwards, we’ll be partying in Dalston.

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Join us in the New Year to discuss Bob Hoffman’s book Badmen

The digital advertising industry is in a right state. There are no two ways about it.

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Silence Book Club: The Attention Merchants by Tim Wu

We have a book club here at Silence where we get together every now and again to discuss books about advertising.

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How Brands Grow: take a look back at our event

Last Friday, we met at The Soho Theatre to discuss topics from Byron Sharp’s How Brands Grow – Professionals and academics came together to share their thoughts on brand advertising with over 4,500 people tuning in to watch and ask questions online.

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How Brands Grow: join us to debate topics from this influential book

On the morning of Friday 31st March at The Soho Theatre we’ll be hosting an event where we discuss topics from the marketing book How Brands Grow.

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We discuss How Brands Grow by Byron Sharp at book club

The Silence book club met in our London office last night to discuss Byron Sharp’s How Brands Grow, a fascinating book about sales patterns.

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We’re celebrating 7 years of Silence with an exploration of creativity

To celebrate our 7 year anniversary, we’re hosting a very special event on Monday the 7th March: a question and answer session about creativity with Danny Brooke-Taylor, the award-winning Creative Director of the advertising agency Lucky Generals.

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Silence Book Club: A Technique for Producing Ideas

How do you come up with a good idea for an advertising campaign?

This is the question we’ll be asking at our book club on March 7th when we discuss A Technique for Producing Ideas, a book from 1939 by the American adman James Wood Young.

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