NEW PARTNERSHIP WITH AMAZON’S DSP
We’re pleased to announce that we’ve added Amazon’s DSP to the list of platforms that we buy display media on, alongside Teads and Google’s DV360.
This partnership is exciting for two reasons: it means we can now advertise our clients’ products across Amazon and IMDB and that we can now target campaigns using Amazon’s first-party data.
We can target people who’ve looked at a product on Amazon but haven’t bought it yet, have bought a competitors’ products or are ‘in market’ for a product.
If you’d be interested in running a display campaign through Amazon’s DSP, please get in touch and we can put together our creative and targeting recommendations for you.